Mastering account returns in B2B sales
Optimize account returns with this guide for AEs and managers, enhancing sales strategies and pipeline efficiency.
Manny Ruan
Blog
The Gradient Works blog
370 posts · page 19 of 42
Sales
We're at a monumental inflection point in B2B sales
Sales leaders face monumental shifts in B2B sales due to Covid, ZIRP, De-ZIRP, and AI, requiring smaller, more agile teams.
Hayes Davis
Takeaways from the Forrester B2B Summit in Austin
Insights from the Forrester B2B Summit on managing the evolving buyer's journey, harnessing intent data, and fostering seamless integration across teams
Manny Ruan
Sales
You're probably doing industry classification wrong
B2B sales teams rely on industry classification to segment prospect accounts. But the way we classify industry now doesn't work. There's a better way.
Jenn Deering Davis
Dynamic Books
Highlights from the 2024 Dynamic Books Summit
We held our second annual Dynamic Books Summit last week, focusing on how real B2B sales teams implement dynamic books.
Manny Ruan
What, when and where to find the Gradient Works team in Q2
Join Gradient Works this spring for a series of engaging events!
Manny Ruan
Management
More effective 1:1s with Market Map
Dive into how to approach one-on-one meetings using Market Map. Say goodbye to boring meetings and hello to actionable insights that pack a punch!
Manny Ruan
Dynamic Books
New! AI research and data enrichment for hyper-targeted outbound
Introducing the new and improved Market Map, now with AI research and data enrichment. Custom data enrichment now in beta!
Jenn Deering Davis
Sales
The eye test in sports and B2B sales
B2B sales reps trying to focus on the right accounts in their territory are like sports teams recruiting players. Learn about the eye test in sales.
Hayes Davis