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The only lead distribution guide you'll ever need

A new guide to lead distribution, including everything you need to know about leads and accounts (and matching), round robin assignment in Salesforce.

Jenn Deering Davis1 min read

The only lead distribution guide you'll ever need

We’ve got a brand new resource to help sales and marketing teams increase revenue velocity. This one is all about lead distribution (or lead routing if you prefer).

In fact, we promise it’s the last and only guide to lead distribution you’ll ever need.

The guide includes sections about:

  • The basics of lead distribution and lead qualification
  • Leads vs accounts (and why you really should have your reps working accounts and not leads)
  • Round robin assignment and why it’s a lot more complex than it seems at first
  • Implementing lead routing, assignment, and round robin in Salesforce
  • And much, much more

The guide is 32 pages of detailed info, and there’s sure to be something there to help your team. No matter your experience level, whether you’re in sales, marketing or operations, if you’re new to lead distribution or a pro already.

So download the lead distribution guide here now, and let us know if you have any questions.

Originally published at gradient.works/blog/lead-distribution-guide

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